LaunchPad is a new and exciting effort the intent of which is to help inventors take their technology to market. The newly formed Institute for Engineering Leadership (IEL) is sponsoring a project to form small teams of graduate and PhD students from Business School and Faculty of Engineering to work on selected NUS technologies through a semester long project. The effort is organized as a course in which students are guided to formulate assumptions about parts of a business model, such as target customers, value proposition, marketing channels and manufacturing partners, and then test them in the marketplace by talking to customers, industry participants and potential partners. In this project, students are essentially going through the experience of building a company as start-ups do in real life. They are challenged to get letters of intent from customers rather than write a business plan.

Inventor's role in the project is to provide technical guidance to the team as they are getting market feedback. Time commitment can be limited to a weekly discussion with the team, in person or on the phone, throughout the course. PhD students or postdocs can represent a particular technology from a lab in the team. Inventors are encouraged to spend more time with the team as this team or part of it might become the actual start-up team.


Please indicate your interest to have your technology in the LaunchPad project by responding to questions at this link:
https://esurvey.nus.edu.sg/efm/se.ashx?s=1CC7023E527CF13D

We look forward to working with you in an exciting effort of creating large and sustainable companies based on NUS technologies!